Verdi & Company is a consulting firm dedicated to helping financial institutions and public
utilities optimize the value of their distribution channels and networks.
Since 1990, the Verdi
& Company team has worked with the senior management at hundreds of banks, credit unions and utilities
across the country to answer some of their most critical strategic questions, including:
- What is the optimal mix of channels and delivery points we should offer given our financial goals,
marketing opportunities and competition?
- How should these channels and delivery points be customized
to the needs of their markets and customer segments?
- How should my transaction deposit accounts be
structured for both profitability and customer retention?
- Which geographic markets and customer
segments present the greatest potential for profitable growth, and how can we leverage our channel
strategy to capture these opportunities?
- Where are there redundancies and inefficiencies in our
branch network, and what are the best strategies to align our channel investments with market
potential?
- How can we leverage delivery system technology to increase productivity, reduce
costs and increase market share?
- How is our customer base migrating from traditional branch
locations to self-service channels, and how does their demand for self-service impact our strategy?
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What is the optimal strategy to integrate acquired branches and channels into our network?
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Which competitive networks or delivery points should we consider as acquisition targets?
To answer these questions, Verdi & Company integrates a wide array of disciplines, including
economic geography, database development, geographic information systems, marketing, strategic
planning, marketing research, retail management and financial analysis.
Our solutions are
customized to the needs of each client – we do not adhere to the belief that the unique needs
of our clients can be satisfied with a pre-programmed approach. This means that we spend a lot
of time in the field understanding what makes each location and micro-market unique. We also
get to know people at all levels of a client's organization, to completely understand their
priorities, processes, perceptions and concerns.
We also bring a rigorous financial methodology
to our work. Every recommendation is evaluated in terms of its 5-year and 20-year net-present-value
and return on investment, and quantified in terms of expected impact on shareholder ROE.
Through our combination of disciplines and our "high-touch" approach to understanding client
needs and local market opportunities, we can be confident that our recommendations will not
only fit the unique needs of the organization, but that they can also be implemented and their
objectives achieved.
Verdi & Company has a staff of eleven professionals and is located in Buffalo,
New York.